New Capital One Card
Capital One has been trying to stake out a large sector of the cash back and travel rewards market, but they have a lot of competitors. Chase, Amex, Citi, Discover, and BoA are all right there, with many smaller banks and credit unions coming up with competing offers. This week, Cap 1 has introduced a new product to add to their already crowded stable of reward cards. Let’s see how it stacks up:
Capital One Cash
The simple name seems intended to convey a straightforward message: This is simple card without a lot of unnecessary terms and conditions. This card offers 1% cash back on all purchases with an additional 50% bonus (.5% cash back) offered each year on the cardholder’s anniversary. There is no annual fees, no special spending categories, and nothing to enroll in. They are also offering a 0% promotional financing on both purchases and balance transfers for twelve months. Like all Cap 1 products, there are never any foreign transaction fees.
What I Like About This Card
With no annual fee, it is kind of a no-brainer, and 1.5% cash back is very competitive for a no annual fee card. Really, this card competes against other Cap 1 products like the Venture Rewards and Venture One card. The cards deliver 2% and 1.25% cash back on all purchases, but only as a statement credit against travel expenses. For those who spend at least 2% of their income on travel, this is the same as cash back, but it comes at a small price. Cardholders have to log on to Capital One’s web site, and claim their rewards, as I explained in this post. The 2% card, Venture Rewards, also has a $59 annual fee, but it is waived the first year. There is no annual fee for the 1.25% card, Venture One.
What’s So So
I am not a huge fan of the idea of waiting a year for your rewards. There are all sorts of things that can happen to cause you to cancel your card or to have your card cancelled during that time period. In the event that you are not a current cardholder, you don’t get the annual bonus. This is the issue with the Costco Amex, and to a far lesser extent, the Chase Sapphire cards, both of which offer an annual bonus reward. The promotional rates are also competitive, but I am not a big fan of 0% rates in general. This encourages people to carry a balance, which violates my golden rule of credit card use. Offering promotional financing and cash back is kind of like ordering two big Macs, a large fries, and a diet Coke. All the calories of the interest rate will far offset any savings from the diet Coke/cash back.
Conclusions
Cash back is always a great way to go. Merchants pay their credit card processors transaction fees, much of which goes to the banks. The banks, in turn, reward their customers by kicking back some of these fees while hoping to make up for it with interest charges. For those of you who always pay your balances in full and on time, there is never any reason not to use a cash back card with the best rate you can find.